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Rob Armstrong’s My Y Story

YMCA of Simcoe/Muskoka CEO, Rob Armstrong

Our Strategic Plan, My Y for Good, is dependent on its three strategic directions as pillars for success. My Y Opens Doors, My Y Inspires Youth, and My Y is Strong are the foundation for excellence within the YMCA of Simcoe/Muskoka over the next five years.

The impact My Y has had on my life can be shared with my story:

As a YMCA staff person for almost 33 years you can imagine that the YMCA is something I am very passionate about. Many people think I must have grown up in the YMCA. However, I did not really get exposed to the YMCA until I was hired for a part-time job in the late 70′s. From that point on, I began to realize that the YMCA is not just a job but a way of life that I believe in and am very passionate about. No other organization has the ability to bring such a diverse array of people together under one roof. Whether you are young or old, rich or poor, the YMCA welcomes you. It provides a sense of community and place that I think we all need. To me this is very powerful and makes the YMCA, MyY every day.

Many people have shared their YMCA stories at They are all unique and born from different experiences. However, all of the stories involve someone opening a door, inspiring them or helping make our YMCA a stronger more relevant organization.

I welcome you to share your story by visiting You can also find a Y story that inspires you and share it with family and friends.

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